Directed by: Pablo Larraín.
Written by: Pedro Peirano based on the play by Antonio Skármeta.
Starring: Gael García Bernal (René Saavedra), Alfredo Castro (Lucho Guzmán), Luis Gnecco (José Tomás Urrutia), Néstor Cantillana (Fernando), Antonia Zegers (Verónica Carvajal), Marcial Tagle (Alberto Arancibia), Pascal Montero (Simón Saavedra), Jaime Vadell (Minister Fernández), Elsa Poblete (Carmen).
In
1988, under pressure from the International Community, Chilean dictator Augusto
Pinochet allowed a referendum on whether or not he should continue being
President for the next 8 years. His bloody dictatorship had lasted 15 years, yet
no one really believed he would lose. While each side – the Si and No – would
get 15 minutes of air time on National TV every night for a month leading up
the referendum to make their case, Pinochet controlled the airwaves, so he
basically had all but 15 minutes a day to make his case. Pablo Larrain’s No,
which was nominated for the Best Foreign Language Film Oscar this past year,
tells the story of how the No side won the referendum. As with Argo, Lincoln
and Zero Dark Thirty, the debate in Chile has raged on about just how accurate
the film is. And it’s easy to see why. When the referendum came down on the No
side – ousting Pinochet – it was a proud moment for the country –a sign that
their people would not be terrified into silence and passive acceptance. But
what No argues is that the case made for the No side was really shallow and
superficial – the ad executive in charge of the No campaign uses the same
tactics to sell “No” as he does to sell soda.
The
film stars Gael Garcia Bernal as Rene Saavedra. He is a successful advertising
executive, who father was more outspoken and political than he is which lends
him some credibility on the opposition side. When he is approached about
running the No campaign, he initially refuses. His boss is running the Si campaign,
and Rene is more concentrated on making a lot of money to support his son – his
estranged wife protests against Pinochet and his regime, and has the bruises to
prove it. But eventually, he agrees.
The
movie doesn’t present the No side is the kindest of lights – although
certainly, they are presented more positively than the Si side, who are really
just spineless yes men, who knows what Pinochet has done, and doesn’t care
because it’s good for them. But the No side is full of stuffy intellectuals and
idealists, who want to sell statistics and intellectual arguments to the people
of Chile. They don’t think they have a chance to win, so all they really want
to do is to present the facts of Pinochet to the public –to get the information
out there. But Rene disagrees. He doesn’t want to depress the people – they do
that, and they will lose. So he comes up with a series of ads that are
basically pretty people smiling, dancing, having a good time and voting “No”.
He doesn’t sell the audience the truth – just some murky version of Hope and
Change (sound familiar?).
This
makes No a rather strange experience. You would think that a movie like this
would be an inspirational film, about people rising up against a brutal regime.
But what No really is, is about the people of Chile were duped into doing the
right thing, even if it was for the wrong reasons. Does the end justify the
means? In this case, sure it does. But what does it say about people that all
you have to do to get them to vote the way you want them to is sell them a lie?
And that so many people just went along with the lie.
This
is why the film is being debated in Chile. I don’t know the true story of what
really happened during the referendum – perhaps the ads had little effect on
the public, who were going to vote to begin with. But by presenting the victory
this way, Larrain undercuts the inspirational aspect of the movie, and makes
something a little darker, a little more cynical, a little more thought
provoking than it otherwise would be.
No
is said to conclude a trilogy for Lorrain about Pinochet and Chile – following
the serial killer drama Tony Mareno (2008), about a selfish man obsessed with
Saturday Night Fever and Post Mortem (2010), about a morgue in the last days
before Pinochet took over. I have not seen either of those films (I meant to
see both, but somehow never did), but on the basis of No, I think I should go
back and watch them. Lorrain’s film is not an easy one – or at least, it offers
no easy answers. It also looks deliberately crude (Lorrain wanted to recreate
the video look of the 1980s, and does a remarkable job of it). Gael Garcia
Bernal continues to impress in the lead role. But No is not really about any of
its characters. It is about Chile in detail, and Democracy in general. It is a
fascinating little film.
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